SportsPro Live, the annual conference and exhibition that brings together the biggest names in the sports industry, is back! Taking place in London this week on April 25-26, the event provides a unique opportunity for attendees to engage in thought-provoking...
Welcome to the Future of Sports Advertising The world of sports advertising is constantly evolving, and the National Hockey League (NHL) is leading the way with the introduction of technologies like digitally enhanced dasherboards (DED). This revolutionary technology...
Interacting with phygital products has never been easier. At collectID, it is our mission to merge the physical and digital worlds and to do so, we’ve teamed up with teams and brands from around the world to integrate our technology into a wide range of...
As technology continuously evolves, businesses from all industries have had to adapt their products and services to stay relevant. We’ve seen this embraced across the board with the increasing use of automation systems and the move towards more digital-based...
Understanding NFTs and Blockchain in Video Games What are NFTs? Non-fungible tokens (NFTs) are digital assets that represent unique items or content, making them ideal for use in video games. Unlike cryptocurrencies like Bitcoin, which are fungible and can be...