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NFT Video Games: Sony Files Patent for NFT and Blockchain Technology in Gaming
Understanding NFTs and Blockchain in Video Games What are NFTs? Non-fungible tokens (NFTs) are digital assets that represent unique items or content, making them ideal for use in video games. Unlike...
Unleashing the Power of ChatGPT: The AI Breakthrough Transforming Sports Science Research!
In today's competitive sports landscape, science and technology play an increasingly crucial role in optimizing athletes' performance and pushing the boundaries of human capability. One of the most...
How March Madness Sponsorships and Hospitality Events Can Boost B2B Sales and Networking: Best Practices and ROI Strategies
Introduction to March Madness Sponsorships and Hospitality Events March Madness, the annual NCAA basketball tournament, has become a highly anticipated event not only for sports enthusiasts but also...
What is a phygital product and what is a phygital collectible?
In today's business world, it's important to understand the difference between phygital products and phygital collectibles. With so many companies going digital, it's easy to get caught up in the...
Join Our Team: Discover Why collectID is the Perfect Place to Develop Your Career
At collectID, we believe that building a strong, supportive, and unified culture is crucial to our success as a company. That’s why each year, we select a symbol to represent the overall spirit of...
3 Revolutionary Reasons Why ELLYHA is Changing Swiss Fashion
Founder, Elissa Lefoll, at ELLYHA's temporary showroom in Geneva in November 2022 This past year, the collectID team worked with the innovative Swiss fashion brand, ELLYHA, to integrate our...
What Are Digital Twins and How Do They Work? The Power of Two
In the Web 3.0 world, the idea of the "Digital Twin" is increasing in popularity and usage. Digital twins are a powerful tool for companies and marketers to understand and improve their products,...
Innovation in Sport: How Blockchain, NFC, and NFT Technology are Transforming the Sports Industry
The sports industry is known to be relatively slow to embrace new technologies. For years, sports organizations have been lagging behind other industries when it comes to innovation, and this delay...
8 Reasons Why Marketers Should Use Web3 for Brand Building
We live in a time where technology is rapidly developing and brands must continually adapt to the latest technologies to be innovative, appeal to consumers, and stay ahead of the competition. The...
The Hidden Dangers of Consumer Products: What Are CPGs and How to Keep Your Family Safe
So what are CPGs? A consumer packaged good (CPG) is an item frequently used, consumed, and replaced by everyday consumers. CPGs are typically produced by large consumer goods companies and sold...
Paid Search in the Era of ChatGPT: How the Future of Online Advertising is Changing
The rise of ChatGPT technology has caught the attention of companies and advertisers alike. With the integration of ChatGPT into search engines, the way we search for information and interact with...
The Evolution of the Sports Sponsorship Marketing Strategy: From Simple Signage to Tech-Driven Partnerships
Sports sponsorships have come a long way since the first recorded instances of product placement and signage at sporting events in the late 19th century. According to Statista, the global sports...
Protecting Yourself from Fake Food Scams: The Role of Anti-counterfeiting Technology
Nowadays, we live in a time where technology is more advanced than ever before. We have access to virtual reality worlds and autonomous vehicles, but one particular area where technology has taken...
Taking Daily Fashion to the Next Level
As people grow more conscious of all the products they buy, the fashion industry is no exception and fashion brands are seeking new and innovative ways to meaninfully connect with consumers. If you...
Can you Sell AI-Generated Images? Probably not
AI-generated art has been a rapidly growing trend in recent years. With advancements in technology, AI algorithms can now generate images, videos, music, and other forms of creative content....